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Viral Marketing: Strategies to Create and Promote Engaging Videos Online

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Viral Marketing Viral marketing: is a strategy that encourages individuals to share a marketing message, leading to exponential growth in exposure and engagement. The idea is to create content that resonates deeply, often invoking emotions like humor, surprise, or inspiration, prompting viewers to share it with their networks. Key Elements to Viral Marketing: Engaging Content: Your video should be entertaining, informative, or relatable. It needs a strong hook to grab attention in the first few seconds. Emotional Connection: Content that evokes emotions (laughter, nostalgia) tends to be shared more frequently. Shareability: Make it easy for viewers to share the video. Include share buttons and calls to action. Target Audience: Know your audience. Tailor the content to their preferences and habits. Use of Trends: Leverage current trends, memes, or popular challenges to increase relevance and visibility. Promoting Videos Online: Use platforms like Facebook, Instagram, Twitter, and TikTo...
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Understanding Graphics – The Differences Between Vector and Bitmap Images

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  Graphics Session 5: Graphics Images and illustrations are among the most effective and flexible tools available to a graphic designer. In the realm of computer-generated visuals. There are two primary types: vector images  bitmap images . Vector Graphics: Made of lines and curves, generated from mathematical descriptions that determine their position, length, and direction. Bitmaps (Raster Images): Composed of small squares called pixels, each mapped to a location in an image with numerical colour values. Vector graphics : perfect for logos and illustrations due to their resolution independence, allowing them to be scaled or printed at any size or resolution without losing detail or quality. This means you can design a vector graphic at a small scale and enlarge it without becoming pixelated or blurry. Bitmaps(raster graphics): on the other hand, are ideal for photographs and digital paintings because they accurately reproduce colour gradations. However, bitmaps are resol...
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Mastering Audacity – A Comprehensive Guide to Recording and Editing Audio

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Computer programs Session 4: Audacity (ICT and communication tech) Content: Audacity window Audacity tools Recording audio Importing audio Editing audio Exporting audio 1 -Audacity window: -without further a do this is it ----------> 2-Audacity tools 2-1:Menu bar 2-2:Tools toolbar 2-3:Transport toolbar 2- 4 The edit toolbar 3-Recording an audio Use the record button to start recording A new audio track is started as shown: • You can pause the recording using the pause button in the transport bar • After you finish recording, press the stop button. 4-Importing an audio: -From the File menu, select the audio you wish to import, then click "Open.    ➡   5- Editing audio 5 - 1 By selecting a part of the audio, you can: •      Cut •      Copy •      Paste •      Delete •      Split •      Mute/Unmute 5 - 2 Fade in \ Fade out -Using the selection tool, select the part you want to fad...
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Understanding Audio in ICT – Analog vs. Digital Sound and the Role of MIDI

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Sound (Audio) Session 3: Audio (ICT and communication tech) After this bog you should be able to: Define analogue and digital sounds Describe how music is created using MIDI Describe how music is created using natural sound Critically evaluate the use of MIDI and natural sound for creating music Understand how to edit music tracks and apply filters Understand how to mix multiple audio tracks Analogue and Digital sound: Too tired to read aren’t you, here you go 3 points only✌️ 1-Analog audio: involves using a microphone to capture sound and convert it into electrical signals. These signals are then directly recorded onto master tapes (like cassettes) through a process called magnetization. 2-Digital audio : also starts by converting sound into an electrical analog signal. However, it extends the process by converting this analog signal into a digital signal—a series of numbers that digital software (like those in computers or MP3 players) can read and reproduce. This digital format ca...
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